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JBKD Vol. 1, No. 4 (2024) pp. 1-10 Open Access Metadata Indexing Ready
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RENTALIN APPS: Development of a Motorbike Rental Application Using Design Thinking for a Digital Rental Solution

Sufia Aulia Salsabilah
Harsya
Karenia Mentari
Shyndy Monicasari
Hadi Wijaya
Institutional Publisher / Affiliation: Indonesian Journal Publisher

Abstract

The motorbike rental industry in Indonesia is characterized by significant challenges, including security risks, inefficient operations, and difficulty for customers in finding reliable rental services. This study aims to develop a comprehensive digital solution through the RENTALIN application, which addresses these challenges using a Design Thinking approach. The objective of this research was to create an application that enhances both the operational efficiency for rental owners and the user experience for customers. Data was collected from 13 motorbike rental owners, reported issues such as theft, fraud, and difficulties in tracking motorbikes. Additionally, surveyed customers indicated challenges in finding trustworthy rental services. Based on these findings, the RENTALIN application was designed with features such as GPS-based motorbike tracking, secure data verification systems, and an intuitive user interface. These solutions aim to improve security, expand market reach, and simplify the rental process. Testing of the prototype showed that the application effectively increases the efficiency and safety of the rental process, providing a more seamless experience for both rental owners and customers. RENTALIN demonstrates significant potential to become a leading platform in the Indonesian motorbike rental industry, offering targeted solutions to the sector’s critical issues.
Keywords:
RENTALIN App Motorbike Rental Design Thinking Digital Solution User Experience rental motorbike application rentalin customers digital

AI Key Takeaways & Findings

AI Synthesis

Synthesized key insights and empirical takeaways extracted from this peer-reviewed manuscript:

  • 1 The motorbike rental industry in Indonesia is characterized by significant challenges, including security risks, inefficient operations, and difficulty for customers in finding reliable rental services.
  • 2 This study aims to develop a comprehensive digital solution through the RENTALIN application, which addresses these challenges using a Design Thinking approach.
  • 3 Additionally, surveyed customers indicated challenges in finding trustworthy rental services.

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<meta name="citation_title" content="RENTALIN APPS: Development of a Motorbike Rental Application Using Design Thinking for a Digital Rental Solution">
<meta name="citation_journal_title" content="Jurnal Bisnis dan Komunikasi Digital">
<meta name="citation_issn" content="3026-5886">
<meta name="citation_volume" content="1">
<meta name="citation_issue" content="4">
<meta name="citation_publication_date" content="2024">
<meta name="citation_doi" content="10.47134/jbkd.v1i4.3171">
<meta name="citation_author" content="Sufia Aulia Salsabilah">
<meta name="citation_author" content="Harsya">
<meta name="citation_author" content="Karenia Mentari">
<meta name="citation_author" content="Shyndy Monicasari">
<meta name="citation_author" content="Hadi Wijaya">
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Publication Details

Managed By Indonesian Journal Publisher
Publication Date August 30, 2024
eISSN (Online) 3026-5886
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